How to Create 90 Days of Content Ideas from One Brainstorming Session

How to Create 90 Days of Content Ideas from One Brainstorming Session

As Entrepreneurs & Marketers, we all know the power of consistent, valuable content. It builds trust, establishes authority, and keeps your audience engaged.

But coming up with fresh ideas day after day can be exhausting. That’s why having a consistent content plan is crucial.

Here’s How to Create 90 Days of Content Ideas in One Session:

First, knowing your ideal client inside and out is the foundation of everything & sets the stage for brainstorming your content.

Here’s what you need to do:

Create a bulleted list of at least 10 answers for each of these questions about your ideal client:

- What are their fears?

- What are their doubts and insecurities?

- What are their tangible problems?

- What are their goals and desires?

- What are their burning questions?

- What are their reasons for inaction?

-What are some of their past failures?

- What are their limiting beliefs?

Don’t rush this part. Really dig deep and try to uncover those hidden fears and desires. This is where the gold is & will make creating our content ideas so much easier.

Pro Tip: You can use a Tool like ChatGPT or Claude to help you with this brainstorming process!

Try asking a prompt like this:

PROMPT: My Ideal Client is _____ & my business helps them with ____. What are the 10 biggest fears my ideal client has?

Once you have a list for each of the questions, we’re going to start coming up with angle ideas we can turn into videos.

Here’s where it gets interesting. For each of those answers, we’re going to come up with 5 different angles:

- A personal story

- A case study / example

- A metaphor or analogy

- A thought experiment

- A new perspective or insight

This is where your creativity can really shine. Don’t be afraid to think outside the box!

For each video idea, we’re going to plan out these five key elements:

- Hook: Grab their attention right off the bat

- Story: Share a relevant anecdote or case study

- Educate: Deliver your main points and value

- Summary: Recap the key takeaways

- Call to Action: Tell them what to do next

This structure ensures that every video or piece of content you create is engaging, valuable, and drives action.

Now it’s time to bring your ideas to life. You can either batch-record several videos at once or produce the content over time. Either way, the key is to start creating!

But now you have more than enough content ideas to last you 90 days or even longer!

And this isn’t a one-and-done process. Keep coming back to this method to generate fresh ideas and keep your content pipeline full.

Once you’ve mastered this process, you can take it even further and add your own question prompts to the initial list or come up with additional angles.

Before you know it, you’ll have a variety of incredible content that showcases your expertise!